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Writer, Editor & Product Lead.

The Travel Intern (TTI) is a content marketing agency that specialises in all things travel.

In a nutshell: I crafted SEO-focused travel guides and itineraries, edited articles, mentored junior writers, and ideated content to meet client objectives. Below are a select few I’ve written. You can read the rest of my articles here.

 
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A Bali-esque Staycation — 7 Hotels in Singapore That Teleport You to Bali

A lighthearted listicle about Bali-inspired staycations (without the dreaded ‘Bali Curse’ as far as I know). It was a fun idea I pitched and wrote. Earned over 130 FB shares.

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7-Day Okinawa Itinerary Under S$1.2K — Road Trip in Japan’s Underrated Island Utopia

This budget itinerary covers Okinawa’s best sights, experiences, and food. Gained over 31k views and over 1k FB shares.

Clients: Klook, Sony

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40 Lesser-Known Things to Do in Australia Highly Recommended by Locals, Travellers and Celebrities

A crowd-sourced listicle of activities in 🇦🇺 Contributors included friends², the Internet, and Chris Hemsworth (sorta). Had over 10k views and 500+ FB shares.

Client: Tourism Australia

Editing

Besides writing and planning trips, I guided junior writers and edited their articles for readability and factual accuracy. Where needed, I also worked with videographers to write and proofread supers. Here are some examples of what I’ve done:

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13 Iconic K-drama Filming Locations to Add to Your Korea Itinerary

  • Helped writer tighten sentences, and weave in keywords to improve SEO

  • Included relevant details about each location to value-add. For example, when is the best time to visit, or other things to do nearby

The article performed extremely well with over 600 FB shares.

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Lightroom 101: 9 Simple Editing Tips That Will Instantly Improve Your Travel Photos

  • Encouraged writer to provide reasons why she used certain Lightroom tools — stating motivations can help readers understand her thought process, and in turn, channel it into their own work

  • Added pro-tips such as keyboard shortcuts to assist beginners

Watch on Youtube

Watch on Youtube

Singapore Budget Travel Guide: 5 Days Under S$140 | The Travel Intern

  • Scripted supers for long-form video

  • Included fun facts about iconic landmarks to give international viewers extra nuggets of info

  • Optimised video for ranking

Clients: IMDA, Klook

Product Marketing

During COVID-19 lockdowns, we gave back to the community by making limited-edition masks.

As the Product Lead, I led a small team and reached out to CYC tailors, The Woke Salaryman, and Ninja Van to support our cause. I also spearheaded campaign marketing — creating the website, assets and social copy; integrating Shopify into TTI’s website; processing and packing orders for delivery, and communicating with customers.

Within 24 hours of launching, all masks were sold out. Demand was so high that we printed a second batch.
In all, we sold over 500 masks and raised over S$4,200 for Community Chest.

Click to see more, or purchase a mask if you’d like to contribute to our cause!
Here’s the full package!

Here’s the full package!

Instagram story teasers and launch post

Instagram story teasers and launch post

TTI Facebook post

TTI Facebook post

Voiceovers

The UPGREAT Virtual Vacay is a series of interactive virtual tours that let you choose what to do in five amazing destinations: Japan, Vietnam, South Korea, New Zealand, and Taiwan.

The campaign is a collaboration between Great Eastern and TTI. For this project, I voiced Sam — a friendly, food-obsessed guide.

Hit ‘play’ and let me take you on an adventure. Or discover what’s in store in this article.

Great Eastern’s UPGREAT Virtual Vacay