Samsung S21 Campaign
The Challenge
This was one of my first forays into B2B writing.
I learnt the ins and outs of Samsung Galaxy Enterprise Edition and the S21 phone. With this, I came up with the copy and highlighted the benefits of using these powerful, secure mobile tools for business.
View the full landing page here.
The Brief
Position Samsung as a reliable B2B mobile solutions provider across Finance, Manufacturing, and Public Service industries in ASEAN. Plus, increase consideration and engagement for the Galaxy S21.
Showcase the phone’s features through marketing collaterals to drive awareness and consideration. These include key visuals, social posts, EDMs, a white paper, and a landing page for the S21.
Key visuals for Samsung Galaxy Enterprise Edition
A series of print and OOH banners — featuring their unique selling propositions, and how they benefit various industries.
Social posts
We created these carousel posts to drive awareness of Galaxy Enterprise Edition across LinkedIn, Facebook and Instagram.
White Paper
Targeted at IT professionals and decision-makers, this document deep dives into the importance of deploying the right mobile devices.
It explores the need to future-proof your business, and how Galaxy Enterprise Edition devices can help you achieve that in a safe and quick manner.